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Improve Performance, Provoke Thought, Think Critically.

You are constantly striving to improve.  You are looking for practical tips you can apply to your daily work that will impact your performance.  You are looking for advice from professionals who do the work. You want to engage with professionals who have been in your shoes.

Be the Founder that can clearly articulate the problem your company solves.

Be the Sales Professional that your customers want to work with.

Be the Learning Professional who can deliver your solution in the context of the business.

The Find My Catalyst Podcast is published weekly.  We take listener questions at @catalystsale on twitter or via email.

Topics discussed - Revenue Operations, Customer Success, Goal Setting & Execution, Mindset, Performance, B2B Sales, Sales Training, Product Market Fit, Growth, Hiring, Recruitment, Sales Process, Business Acumen, Startups, Leadership.

Aug 31, 2023

What is your Origin Story?

How has in informed your business & how you have adapted your approach?

What's Next? What Problems do you Solve? Who do you serve?

These are just a couple of the question we go deep on in this special episode of the Podcast.

What happens when you combine

…a move from the East to the west as...

Aug 28, 2023

“The biggest thing that I think businesses get wrong is they try to be a little bit too cute or clever or fun with their message and the clear message inside of that fun nature ends up getting lost and we confuse the customer.” - Cassie Tucker

In This Episode You Will Learn: 

  • how strategic marketing coupled with a...

Aug 21, 2023

"Write good content for the human, not the silicon space." - Seth Goldstein


In this episode you will learn: 

  • The importance of updating pages/posts that are getting the most traffic
  • That SEO is a long-term game. If you are getting results, don't stop. 
  • That everyone goes through the same stuff you are going through,...

Aug 14, 2023

If you're in sales, having a podcast is a great idea. You don't have to overthink it. It doesn't have to be like the highest production value. And it literally doesn't matter if anybody listens because you will become a better seller just through consistently being a podcaster.

- Collin Mitchell

In this episode you will...

Aug 7, 2023

"Vulnerability is something that we probably don't talk about often enough in sales. That you have to be able to and willing to let your guard down in order to allow other people to let their respective guards down. So you can actually make the changes that you need to make" 

Larry Long Jr.

"It provides the opportunity...