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Improve Performance, Provoke Thought, Think Critically.

You are constantly striving to improve.  You are looking for practical tips you can apply to your daily work that will impact your performance.  You are looking for advice from professionals who do the work. You want to engage with professionals who have been in your shoes.

Be the Founder that can clearly articulate the problem your company solves.

Be the Sales Professional that your customers want to work with.

Be the Learning Professional who can deliver your solution in the context of the business.

The Find My Catalyst Podcast is published weekly.  We take listener questions at @catalystsale on twitter or hello@catalystsale.com via email.

Topics discussed - Revenue Operations, Customer Success, Goal Setting & Execution, Mindset, Performance, B2B Sales, Sales Training, Product Market Fit, Growth, Hiring, Recruitment, Sales Process, Business Acumen, Startups, Leadership.

May 27, 2022

My catalyst this week is Morgan Ingram.

Morgan is empowering the sales professional of the future.  He is the host of the 1UP Formula Podcast, and 3x LinkedIn Top Sales Voice.

We talk about personal development, creativity, engaging with prospects, body language, mindset, and a number of other topics on this...


May 20, 2022

My catalyst on this episode is KC Cox.  

KC is a marketing leader, fractional CMO, and all around great revenue focused marketer.  In today's episode we get into product market fit, and KC's series on the 4 F's of strong marketing. 

Connect with KC.

Execute...


May 17, 2022

My Catalyst this week is Lee Salz.  We get pretty deep into what it means to "Sell Different" - and how you can do it in your organization and your territory.

When salespeople aren’t winning deals at desired levels or volumes, executives turn to Lee B. Salz. Lee is a leading sales management strategist and founder of...


May 12, 2022

Lee Benson is my Catalyst on this episode.

With more than 25 years of experience as a CEO, Lee understands the challenging tensions that exist between putting people first while remaining focused on performance. 

Over the past 25 years Lee has founded 7 companies with exits ranging from a few million dollars to well...


May 10, 2022

This week - my catalyst is Tim Schurrer

Tim knows what it takes to build a winning team. He spent almost a decade of his career launching two brands— StoryBrand and Business Made Simple—as COO alongside New York Times bestselling author Donald Miller.

Before that Tim worked at TOMS as well as Apple Inc. He is...