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Improve Performance, Provoke Thought, Think Critically.

You are constantly striving to improve.  You are looking for practical tips you can apply to your daily work that will impact your performance.  You are looking for advice from professionals who do the work. You want to engage with professionals who have been in your shoes.

Be the Founder that can clearly articulate the problem your company solves.

Be the Sales Professional that your customers want to work with.

Be the Learning Professional who can deliver your solution in the context of the business.

The Catalyst Sale Podcast is published weekly.  We take listener questions at @catalystsale on twitter or hello@catalystsale.com via email.

Topics discussed - B2B Sales, Sales Training, Product Market Fit, Growth, Hiring, Recruitment, Sales Process, Business Acumen, Startups, Leadership.

Dec 29, 2020

In this episode, Mike talks to Liston Witherill. Liston is the Author of Serve Don’t Sell, the Chief of Sales Insights at Serve Don’t Sell and is the host of The Modern Sales Podcast. 

Questions Answered:

  • What is the connection between environmental science and sales?
  • Why do sales folks struggle with systems...


Dec 25, 2020

Jeff Noel is back for a special episode of the Catalyst Sale Podcast.

We talk about a number of things, with a specific focus on Home. Make sure to take the 72 hour challenge that we mention at the end of the podcast.

I'm going to keep the show notes short - your can learn more about Jeff Noel by following his podcast...


Dec 21, 2020

In this episode, Mike talks with Amber Naslund. Amber is a Principal Consultant at LinkedIn. She leverages her expertise to help some of the top brands in the world build outstanding digital content strategies.

Questions Answered:

  • Why can’t we do more of what the internet is good at?
  • Are there ways for us to leverage...


Dec 15, 2020

In this episode, Mike talks to George Randle, Managing Partner at EF Overwatch and Co-Author of Talent War.

Questions Answered:

  • What inspired the book?
  • Why do we fall into the trap of thinking industry experience is critical?
  • Why do HR professionals struggle with pushing back?
  • What is effective intelligence?
  • What is...


Dec 8, 2020

In this episode, Mike and Jody discuss how to be in Sales without being salesy. 

Questions Answered:

  • What advice do you have to help folks avoid being "Salesy"?

Key Takeaways:

  • When people think of “salesy” they think used car salesman or door to door sales people and they don’t want to be that because they...