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Improve Performance, Provoke Thought, Think Critically.

You are constantly striving to improve.  You are looking for practical tips you can apply to your daily work that will impact your performance.  You are looking for advice from professionals who do the work. You want to engage with professionals who have been in your shoes.

Be the Founder that can clearly articulate the problem your company solves.

Be the Sales Professional that your customers want to work with.

Be the Learning Professional who can deliver your solution in the context of the business.

The Catalyst Sale Podcast is published weekly.  We take listener questions at @catalystsale on twitter or hello@catalystsale.com via email.

Topics discussed - B2B Sales, Sales Training, Product Market Fit, Growth, Hiring, Recruitment, Sales Process, Business Acumen, Startups, Leadership.

Oct 31, 2021

Jeff Noel joins Mike this week on the podcast.  They cover a number of topics in the conversation, including balance, perspective, health, preparation, scary things and gratitude.

Jeff is the host of If Disney Ran Your Life, he is a keynote speaker and educator.  He will help you and your organization Think...


Oct 26, 2021

Key Takeaways:

  • If you can take a creative approach to problem solving, it’s amazing what a group of smart, committed, creative individuals can accomplish.
  • It’s awesome to see the lightbulb go off when people realize they aren’t the only ones with that problem.
  • You don’t solve complex problems with complex...


Oct 18, 2021

In this episode, Mike talks with Alexine Mudawar and Gabrielle Blackwell. They are the Co-Founders and Co-Hosts of Women in Sales Club. Find them on Clubhouse on Saturday afternoons. 

Key Takeaways:

  • The most unexpected thing about Clubhouse is seeing how much interest there is. People want to participate and...


Oct 12, 2021

In this episode, Mike and Jody talk about how to overcome your fear of sales and why sales isn’t scary.

Key Takeaways:

  • Things are scary when they are unknown or uncertain
  • Tools can be used to improve the likelihood of success. Ex: Catalyst Sale Account Plan, Catalyst Sale Call Plan, Catalyst Sale Territory Plan.
  • Have...


Oct 5, 2021

In this episode, Mike talks to Liz Heiman, CEO and Chief Sales Strategist for Regarding Sales.They talk struggles, process, funnel and ways to identify your ideal customer.

Key Takeaways:

  • It’s fun to help people realize Sales isn’t a big, bad, scary thing.
  • Many Founders struggle because they don’t realize they...