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Improve Performance, Provoke Thought, Think Critically.

You are constantly striving to improve.  You are looking for practical tips you can apply to your daily work that will impact your performance.  You are looking for advice from professionals who do the work. You want to engage with professionals who have been in your shoes.

Be the Founder that can clearly articulate the problem your company solves.

Be the Sales Professional that your customers want to work with.

Be the Learning Professional who can deliver your solution in the context of the business.

The Find My Catalyst Podcast is published weekly.  We take listener questions at @catalystsale on twitter or via email.

Topics discussed - Revenue Operations, Customer Success, Goal Setting & Execution, Mindset, Performance, B2B Sales, Sales Training, Product Market Fit, Growth, Hiring, Recruitment, Sales Process, Business Acumen, Startups, Leadership.

Aug 16, 2019

Demystify Sales - a Catalyst Sale Course

I'm really excited to announce the launch of Demystify Sales - Sales for Non-Sales Professionals.  The intention is to help folks like you with a framework, approach, methods, and tools that will improve your capability, confidence, and success when it comes to generating revenue in your business.

I look forward to your questions, your participation, and hearing about your success.

Questions Discussed

  • Why a course?
  • How was the content was developed?
  • Who is the course for?
  • How did we decide what to include and what to cut?
  • Where can we find the course?

Key Takeaways

  • There is a framework, approach, set of tools that you can use to increase your capability
  • Sales is about helping people solve problems.
    • Problems are known or unknown
    • Solutions are unknown or known
  • Practical application - We share how you can put this into practice, and demonstrate this via digital whiteboarding, using the tools provided in the course.
  • Tools you can use in your business
    • Call Plan
    • Account Plan
    • Territory Plan
    • Time Tracker
    • Note Cards
  • Revenue Operations ModelRevenue Operations

  • Sales Skills

    Foundational Sales Skills
  • Get the course, do the work, put it into practice.

Show Links

Call to Action

Buy the course, do the work, and let us know how this has impacted you and your business.

Thank You 

Thank you for rating and reviewing the podcast via iTunes, Google Play, or your favorite podcast platform.  Ratings & reviews help others discover the podcast - thank you for helping us get our message out to the community.

Please send listener questions and feedback to or contact us directly on twitterfacebook or LinkedIn.

Catalyst Sale Service Offerings

Growth Acceleration - Plateau Breakthrough

Product Market Fit

Demystify Sales - the course

Are you looking for a way to improve your capability in sales, and grow your business?

Would you like a framework, methods, approach, and tools that can help you put the concepts discussed on the podcast, into practice?

This course is designed for you.

We will apply the Revenue Operations Framework (Know your Customer, Know your Business, Know your Approach) and the foundational Sales Skills (Gathering Data, Story, Time Management, Project Management), to help you design your playbook, and start executing.

Thank you