Improve Performance, Provoke Thought, Think Critically.

You are constantly striving to improve. You are looking for practical tips you can apply to your daily work that will impact your performance. You are looking for advice from professionals who do the work. You want to engage with professionals who have been in your shoes.

Be the Founder that can clearly articulate the problem your company solves.

Be the Sales Professional that your customers want to work with.

Be the Learning Professional who can deliver your solution in the context of the business.

The Find My Catalyst Podcast is published weekly. We take listener questions at @catalystsale on twitter or hello@catalystsale.com via email.

Topics discussed - Revenue Operations, Customer Success, Goal Setting & Execution, Mindset, Performance, B2B Sales, Sales Training, Product Market Fit, Growth, Hiring, Recruitment, Sales Process, Business Acumen, Startups, Leadership.

From Parks to Boardrooms: Leadership Lessons from Nature with Donald Forgione and Mike Simmons

Aug 9, 2025

Donald Forgione — Former Director of 175 Florida State Parks, with 40+ years in ecotourism, leadership, and public service. Now a business owner, speaker, and coach, Donald connects leadership lessons from nature to business.
Mike Simmons — Founder of Find My Catalyst, leadership coach, and sales strategist,...

Fidel Cache Flow on Anonymity, Job Stacking, and Leadership in Tech Sales

Aug 1, 2025

Fidel Cache Flow is an account executive at a public company and an influential voice in the "burner verse" – the world of anonymous social media accounts. Through his Twitter profile, he openly shares unfiltered takes on tech sales, job stacking, leadership, and career strategies, while also building a thriving...

Why Accurate Sales Forecasts Are Overrated with Bill Kantor

Jul 30, 2025

Bill Kantor is the co-founder of Funnelcast, a forecasting platform designed to help businesses understand, optimize, and act on their sales pipelines. With decades of experience in sales operations and revenue analytics, Bill is on a mission to shift how companies use forecasting — from chasing accuracy to driving...

Selling to Farmers & Leading with Empathy: Lessons in Rural Sales from Sinjin Cramer

Jul 25, 2025

St. John “Sinjin” Cramer is a dynamic sales strategist, keynote speaker, and host of the Rural Sales Success podcast. A UK native now based in New Zealand, Sinjin helps businesses understand how to sell with empathy, especially in high-stakes, rural environments. His philosophy? Stop selling. Start serving.

“If...

Skip the Rookie Mistakes - Podcast Mastery Tips from Seth Goldstein

Jul 23, 2025

Seth Goldstein is a 15-year podcast pro, coach, and former journalist. He runs “Podcast Mastery” and helps new hosts skip common mistakes. Seth’s big message: have a simple plan, keep the show real, and hit record—because action is the true catalyst.

“If you have a plan and a cadence, it works. When you...