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Improve Performance, Provoke Thought, Think Critically.

You are constantly striving to improve.  You are looking for practical tips you can apply to your daily work that will impact your performance.  You are looking for advice from professionals who do the work. You want to engage with professionals who have been in your shoes.

Be the Founder that can clearly articulate the problem your company solves.

Be the Sales Professional that your customers want to work with.

Be the Learning Professional who can deliver your solution in the context of the business.

The Find My Catalyst Podcast is published weekly.  We take listener questions at @catalystsale on twitter or via email.

Topics discussed - Revenue Operations, Customer Success, Goal Setting & Execution, Mindset, Performance, B2B Sales, Sales Training, Product Market Fit, Growth, Hiring, Recruitment, Sales Process, Business Acumen, Startups, Leadership.

Jun 2, 2020

In this episode, Mike and Jody discuss how businesses may begin thinking differently due to the COVID19 Pandemic and taking a page out of Jeff Noel's book, Mike offers a 72 hour challenge.

Questions Answered:

  • Why is it important to think differently about things I already know?
  • Will this pandemic change the way we do things?

Key Takeaways:

  • It’s important to have some sort of qualification process.
  • Talk in 2 weeks when you have an update is soft. Hold your customers accountable and hold yourself accountable.
  • Prepare for unknown unknowns.
  • Don’t be so resistant to change.
  • Communication about changes needs to be clear.

72 Hour Challenge:

  • Take 10 minutes prior to every call over the next 72 hours to Call Plan. Document who is in the room, objectives (yours and theirs) and desired next steps.
  • E-Mail us at to tell us your experience with the 72 hour challenge.

Show Links:

If Disney Ran Your Life - Jeff Noel

Work With Catalyst Sale:

  • Listen to our free resource (this podcast) and then put the action items into practice. Share your work with us via Twitter or
  • Invest in a Catalyst Sale course - self directed. Find our courses here 
  • Hire us as a consultant/advisor within your team or organization 

Thank You 

Please send listener questions and feedback to or contact us directly on twitter, facebook or LinkedIn.

This podcast is brought to you by Catalyst Sale - you can learn more about Catalyst Sale, and the products and services we provide via the following links.

Growth Acceleration - Plateau Breakthrough

Product Market Fit