Apr 11, 2023
“It's marketing's job to generate leads for sales and sales job is to help those buyers." - Nelson Gilliat
Nelson Gilliat is a seasoned expert in B2B marketing and the founder of Marketing Led Growth, a company that champions the buyer-centric revenue model. With a keen understanding of modern buyer preferences and technology, Nelson has helped businesses adapt their sales and marketing strategies to better serve their customers. Nelson is also the host of the Buyer-Centric Revenue Model podcast, where he shares his insights and experiences with other marketing professionals, making him an influential voice in the B2B marketing world.
In this episode you will learn:
Nelson on LinkedIn
Marketing Led Growth book
Catch up on our last 3 episodes
Navigating Revenue Challenges with Mary Grothe
Crafting Compelling Stories and Strategic Narrative with Chris Watson
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