Dec 26, 2017
This week on the podcast another friend of Catalyst Sale joins
us. Andrew Savikas is the founder of YieldTalk. He is
the former CEO of Safari Books Online, and he is a startup advisor
who helps CEOs and Founders with strategy.
This week we discuss the importance of understanding history,
similarities between those in sales roles and those in technical
roles, and how b2c and b2b strategies can thrive in the same
environment.
Questions addressed
Key Takeaways
Show Links
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Growth Acceleration - Plateau Breakthrough
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Catalyst Sale
In every business, in every opportunity, there is someone who can help you navigate the internal challenges and close the deal. There is a Catalyst. We integrate process (Catalyst Sale Process), technology and people, with the purpose of accelerating revenue. Our thoughtful approach minimizes false starts that are common in emerging markets and high-growth environments. We continue to evolve our practice based on customer needs and emerging technology. We care about a thinking process that enables results versus a process that tells people what to do.