Mar 27, 2018
Be Careful What You Measure
Mike Simmons started the year attempting a 10k steps a day
objective. Four to five days into the test he decided it
would only be a 28-day experiment. This week we will discuss
how this test applies in business and in life. We discuss the
importance of choosing the right things to measure, choosing the
right goals, and choosing the right tools to capture the
data. We also talk about goal setting, and include a request
at the end of the show notes.
- Why did you do it?
- What did you learn?
- Jody is well over 700 days, over 8M steps - what do you think
about someone who has accomplished that - or chosen that goal?
- How does
this apply to business?
- 10K steps is not a lot of steps, unless you choose the wrong
- Be Careful what you measure & How you measure those
- Imagine how many times you get in your own way
- The tool I was using was not capturing an accurate
- Be careful on how you decide to measure success
- Ask questions - i.e. are there other ways to measure
- Don't be so rigid - that you have to measure in a certain
- You can hack the tool to get the data you want to, but is this
the right thing to do. Be careful about manipulating
- When you make a commitment - execute against that
- Quite often, we see what others have accomplished, and compare
ourselves to them, this creates challenges including a skewed
- Dr. Jordan Peterson - Don’t measure yourself against others,
measure yourself against how you improve yourself each day.
- The 28 days forced behavior change, and required making some
trades on other things.
- You have to do the reps up front, do the work early.
- If you know what your desired outcome is, know you why, it
becomes easier to give certain things up.
- Within our careers - if we have planned what we want, what our
values are, why we are doing something - prioritization becomes
easier. If we do not, we may be driven by the noise, or
things we come across, and lose direction.
- Give yourself time to determine if it is the right fit, don't
fall into the trap of a perpetual pivot.
- Stay the course for a period of time, but set timelines &
evaluate if you are moving in the right direction.
- If you are not measuring anything today - start measuring
- If you are not measuring - how do you know if you are making
- Be careful about what you measure
- Be careful how you measure
- Adapt, iterate, be ready to make changes as you go along
We are actively increasing our engagement on Twitter, LinkedIn,
and Facebook, and look forward to hearing from you. Please
share your questions, comments, and recommendations with us via
twitter at @catalystsale or @simmons_m
Help us and others by rating and reviewing the podcast. At
the end of this episode - we ask the audience a question, and look
forward to your response. Please share some of the things you
measure and challenges you have run into with the tools or methods
you have used to measure these things.
We would love to hear from you at email@example.com or
@catalystsale on twitter
Thank you for rating and reviewing the podcast via iTunes,
Google Play, or your favorite podcast platform. Ratings &
reviews help others discover the podcast - thank you for
helping us get our message out to the community.
Please send listener questions and feedback to firstname.lastname@example.org or
contact us directly on twitter, facebook or LinkedIn.
Catalyst Sale Service Offerings
Acceleration - Plateau Breakthrough
Subscribe to the Catalyst Sale Podcast
Subscribe via iTunes
Subscribe via Google
In every business, in every opportunity, there is
someone who can help you navigate the internal challenges and close
the deal. There is a Catalyst. We integrate process
(Catalyst Sale Process), technology and people, with the purpose of
accelerating revenue. Our thoughtful approach minimizes false
starts that are common in emerging markets and high-growth
environments. We continue to evolve our practice based on customer
needs and emerging technology. We care about a thinking process
that enables results versus a process that tells people what to do.
a Thinking Process.