Jun 3, 2019
Digital Empathy, Marketing, Sales, and Influence with Guest -
Brian is a Pager-Wearing Millennial Keynote Speaker | Podcaster|
Empowering Digital Empathy & Inspiring You to
#PressTheDamnButton. His brand is iSocialFanz
Digital Empathy, Data, Influence, Sales, Questions, Research,
Taking a Personal Approach, and Getting Back to Basics, are all
topics we discuss during the conversation.
I hope you enjoyed the conversation as much as I did.
- What are some key mistakes people make when thinking about
- Why is it important to understand your customer, and make it
easy for customers to work with you?
- How do we balance between the listening, spreading the word,
- Why is it important to ask your audience?
- What if I am just starting out, where do I start?
- Where can you find Brian?
- Be Willing to Ask More Questions - Revisit What You Know.
- Ask the Simple Question - Why?
- The things that worked 9-10 years ago in Sales and Marketing -
- Technology amplifies both good and bad behavior.
- Empathy is not agreeing, it is an ability to feel.
- Imagine if your customers were saying "we" when they talk about
- Enable customers to share your content.
- Market to where customers are today, listen to where they will
- It is your job to tell your story.
- The audience determines what is great.
- Field of Dreams Marketing is Over.
- Go to where your customers are.
- We test, We tweak, and We test again.
- Stop adding to the noise.
- Just Start - YOU Have to Start - "Press the Damn Button" -
- Start where you are most comfortable
- Start curating content
- Don't just share - share and add value/insight
- 81% of all internet traffic will be video by the end of next
- It takes a lot to get used to talking into your phone - start
- After you start to get comfortable - then go to where your
- Care about others first.
- What works offline - works online.
- Social can accelerate offline rapport.
- It is up to us/you to start now.
Call(s) to Action
Take small steps - When you get feedback,
or see feedback, respond to the positive feedback - spend time with
the good feedback, and share examples.
Ask the Audience - Where do you prefer to
engage with Catalyst Sale?
Share your examples via twitter, facebook or LinkedIn.
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In every business, in every opportunity, there is
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accelerating revenue. Our thoughtful approach minimizes false
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