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Improve Performance, Provoke Thought, Think Critically.

You are constantly striving to improve.  You are looking for practical tips you can apply to your daily work that will impact your performance.  You are looking for advice from professionals who do the work. You want to engage with professionals who have been in your shoes.

Be the Founder that can clearly articulate the problem your company solves.

Be the Sales Professional that your customers want to work with.

Be the Learning Professional who can deliver your solution in the context of the business.

The Catalyst Sale Podcast is published weekly.  We take listener questions at @catalystsale on twitter or hello@catalystsale.com via email.

Topics discussed - B2B Sales, Sales Training, Product Market Fit, Growth, Hiring, Recruitment, Sales Process, Business Acumen, Startups, Leadership.

Oct 30, 2018

Guest - Josh Pigford, Founder of Baremetrics

Josh is the host of the Founder Chats podcast, he is an entrepreneur, maker, and the founder of Baremetrics.  Josh shares some great experience, perspective, and background.  We discuss startups, his founder journey, learning, sleep, and more.

Thank you for listening to &...


Oct 23, 2018

Common Question - What If The Customer/Prospect goes Quiet - How do I Get Them To Re-engage?

This is one of the more common questions we receive from listeners and from participants in our workshops/training sessions.  How do I get the client/prospect to re-engage?  

This week on the Catalyst Sale Podcast we discuss how...


Oct 16, 2018

Guest - Mike Sarraille, CEO EF Overwatch

Mike is a retired Navy Seal, founder of Vetted, and CEO of EF Overwatch.  EF Overwatch connects veterans with companies who are looking to address talent gaps.  They are currently focused on placing retired Special Ops & Combat Aviators.

We cover a lot of ground in this episode. ...


Oct 9, 2018

Take a Personalized Approach to Your Cold Outreach

Do you remember playing Mad Libs as a kid?  I remember long car rides and crazy stories.  This is not an approach you should take with your outreach to prospects, nor should you take this approach when drafting your proposals.  It is not personalized, and it is...


Oct 2, 2018

Guest - Donald Kelly, Host of The Sales Evangelist Podcast

Donald Kelly joins us on the podcast, I think he is the first Miami Dolphins fan we have had on the show.  We recorded this episode in August, and date it a bit with talk of 3 quarterbacks & 4-2 Jets records, given that the Jets are currently 1-3.

Donald started...