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Improve Performance, Provoke Thought, Think Critically.

You are constantly striving to improve.  You are looking for practical tips you can apply to your daily work that will impact your performance.  You are looking for advice from professionals who do the work. You want to engage with professionals who have been in your shoes.

Be the Founder that can clearly articulate the problem your company solves.

Be the Sales Professional that your customers want to work with.

Be the Learning Professional who can deliver your solution in the context of the business.

The Catalyst Sale Podcast is published weekly.  We take listener questions at @catalystsale on twitter or hello@catalystsale.com via email.

Topics discussed - B2B Sales, Sales Training, Product Market Fit, Growth, Hiring, Recruitment, Sales Process, Business Acumen, Startups, Leadership.

Nov 28, 2017

Do you introduce additional risk by selling after "Yes"?

We've discussed many topics on the Catalyst Sale podcast since the launch in October 2016.  This week we discuss selling after yes and the confusion that comes with lack of clarity around expectations.

This is something that likely happens when the sales process...


Nov 21, 2017

Guest - Donald Miller - CEO, StoryBrand

Don helps companies "clarify their message so customers engage", he is the CEO of StoryBrand and a New York Times best-selling author.  Don joins us this week on the Catalyst Sale podcast to discuss the StoryBrand Framework and how it applies to Sales professionals, marketers, and...


Nov 14, 2017

What impact does an Agile development process have on Sales?

We've discussed sales as an Agile process during previous episodes.  This week on the Catalyst Sale podcast we discuss the impact of Agile Development Cycles on Sales.

What happens when you develop product functionality in the context of sprints vs a waterfall...


Nov 7, 2017

Maintaining Focus and Doing the Things that are Important

Time management is an area where most sales professionals struggle.  Everyone has the same number of hours in a day - 24.  What we do with these hours is up to us.  One way to make the most out of every day is to prioritize and execute.  

This week on the...